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Grow your business with valuable, actionable insights from our branding blog
Tips To Grow Your Email Opt-Ins
While there are many innovative ways to gather new leads, create email lists, and build brand affinity, don't overlook the power of email opt-in forms. Having an opt-in form on your website is a fantastic way to encourage visitors to subscribe to your email...
5 Reasons Why Chasing Trends Is Bad for Business
While it can be tempting to jump onto the latest design trend, it might not always be worth it. The truth about trends is that they're already over when they've just barely begun. They come and go and sometimes even recirculate, like '80s fashion or wired headphones. ...
What Makes Websites Slow and What To Do About It
Have you ever researched vendors online only to load up a vendor's website that seems not to load at all? How long were you willing to sit and wait? 3 seconds? 5 seconds? Studies show that 1 in 2 visitors abandon a website that takes more than 6 seconds to load. If...
Shopify vs WooCommerce: Who Wins?
Creating an e-commerce business is exciting and achievable, but there is a lot to consider, including managing inventory, taking and shipping orders, receiving payment, and more. As you develop your online storefront, you'll want to consider several points, including...
Social Media Advertising Platforms: Which Is Right for Your Business?
We all know social media is important for marketing and advertising, but deciding what platforms are best for you and your customers is also key. With so many options available, it's unlikely you'll have the time or resources to invest in all of them. Nor should you!...
5 Ways to Add Instant Website Personality
Why Your Website Personality Matters You just have an hour or so left before you log off of your work computer for the evening. You’re researching a new online vendor or an article that will help you through a particularly difficult challenge. But it’s the end of the...
Why You Should Hire a Professional Catalog Designer
Presenting products in a catalog connects consumers with your brand, inspiring action — but you need a top-notch catalog designer to ensure it's done right. Our experience with catalog design shows that your brand needs strong visuals to communicate its expertise....
Want To Make More Sales? Be Yourself.
Whether it was our childhood self who was a little nervous about playing a big game, or perhaps later in life when you sat down for your first job interview, at some point, you were probably told just to be yourself. This saying is a little cliché, but what if we told...
