The digital age’s obsession with visuals makes it highly important to have an illustrative website. This attracts people to stay longer on your website. Using different images and illustrations in a web design also helps people understand complex ideas and...
A strong logo can have a significant impact on your business. A logo design or redesign may seem daunting, but committing to breathing life into something new or something that has worked that’s now overdue for a refresh, can pay off significantly. But before...
While it can be tempting to jump onto the latest design trend, it might not always be worth it. The truth about trends is that they’re already over when they’ve just barely begun. They come and go and sometimes even recirculate, like ’80s fashion or...
Presenting products in a catalog connects consumers with your brand, inspiring action — but you need a top-notch catalog designer to ensure it’s done right. Our experience with catalog design shows that your brand needs strong visuals to communicate its...
With printed marketing, you only get one chance to get it right. That’s why the design proofing process is so important. Sure, you can always make corrections and have it reprinted, but that can be very costly. Here, we’ll talk about what to look for and how to...
The Pantone Matching System (PMS), is a universal language of color that allows you to control your brand’s palette across all mediums including print, web, or even video. The colors have specific numbered codes followed by the letters C (coated), U (uncoated), or M...