10 Ways to Promote a Lead Magnet

10 Ways to Promote a Lead Magnet

The Benefits of Lead Magnets for Your Business Lead magnets, such as informative content downloads or free demos or trials, can be a great way to put your company’s lead generation on auto-pilot. Although lead magnets take some time to create, they’re well...
Marketing Strategy by Business Type

Marketing Strategy by Business Type

The How-To on Your Best Marketing Strategy David Ogilvy, otherwise known as the father of advertising, once said, “If you want to be interesting, be interested.” That’s a thought that can apply to marketing strategy as a whole. Smart marketers know that there’s no one...