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Grow your business with valuable, actionable insights from our branding blog
What is Google’s Stance on AI Generated Content?
The History of Google's Relationship with AI Google and automation have always lived in harmony. "We've long believed in the power of AI to transform the ability to deliver helpful information." - Google Search's Guidance About AI-Generated Content, Google Search...
The Ultimate Guide To Using Header Hierarchy for SEO Success
As a business owner or marketing director, you want your website to rank high in search engine results pages (SERPs) and attract more traffic. One way to achieve this is through the use of proper header hierarchy. Using H1, H2, and H3 headers in your optimized web...
Branding on a Budget: Tips from a Professional Design Agency
A word of advice to cash-strapped business owners and startups from a professional branding agency: a logo will not make or break your business! There are many other important factors involved in building a successful business you should focus on first, including a...
Maximize Your Website’s Potential: A Look at Common Google Search Console Errors
If you're a website owner who wants to keep track of how your site is performing on Google, then Google Search Console is the tool for you. It has a helpful feature that warns you of crawl errors. These crawl errors happen when Googlebot, the web crawler, can't access...
Custom Mailer Box Design Inspiration
If you want your product to be instantly recognizable from every angle, design consistency is key. To make a lasting impression on your customers, you have to consider your product's design from every angle -- from the product's shape, size, and material to the custom...
How Do You Know When It’s Time for a Brand Refresh?
If you've been in business a while, your company has likely changed from when it launched. Showing that your brand still reflects who you are is key. Your design, colors, logo, and messaging should consider current trends and customer preferences to help breathe new...
Branding and SEO: Your Recipe for Online Success
As a business owner, you want to ensure that your brand stands out from the rest. To be the go-to company for prospective customers, you want to have a strong online presence. This is where branding and search engine optimization (SEO) come into play. Understanding...
Best CMS for E-Commerce Website: WordPress vs. Shopify
Should You Use WordPress or Shopify for Your E-Commerce Site? You've probably heard of WordPress if you're familiar with website hosting. WordPress is the CMS (content management system) that drives hosts about 40% of all websites. It's a powerful and versatile,...
