If you’ve been in business a while, your company has likely changed from when it launched. Showing that your brand still reflects who you are is key. Your design, colors, logo, and messaging should consider current trends and customer preferences to help breathe...
Should You Use WordPress or Shopify for Your E-Commerce Site? You’ve probably heard of WordPress if you’re familiar with website hosting. WordPress is the CMS (content management system) that drives hosts about 40% of all websites. It’s a powerful...
Plus 8 Research-Backed Ways to Improve B2B Website Conversion Rates A well-designed website attracts leads and converts prospects. On the flip side, a poorly-designed, overly complex, or outdated site can turn customers away before you even get a chance to pitch to...
The digital age’s obsession with visuals makes it highly important to have an illustrative website. This attracts people to stay longer on your website. Using different images and illustrations in a web design also helps people understand complex ideas and...
To Slide or Not to Slide? If you’re in the early stages of a website design or redesign, you’re likely exploring ideas for that uber-important “above the fold” hero section on your home page. Those homepage hero sliders, although commonly...
It’s easy to put a project like a website redesign off for many reasons. But you shouldn’t — because your company’s site is often the first time a potential customer will gain exposure to your business. When redesigning your website, you must avoid...