Bad Logo? Bad Mojo

Bad Logo? Bad Mojo

A logo is the face of the company, which makes it a critical aspect of business marketing. A logo is how the business is recognized. It reflects the company’s personality, values, and principles, becoming the company’s principal form of identity. It is a crucial and...
The Art of Simplicity

The Art of Simplicity

Brands like Apple, Amazon, and Google are among the strongest of the decade, creating billions in brand value. Much of their success can be tied directly to a revolutionary, ground-breaking marketing tactic. Simplicity: Making life easier for consumers. By adhering to...