Spiras HealthBRAND DESIGN
With Spiras Health’s logo, we wanted to illustrate the relief and happiness one feels when they are finally able to manage and control their asthma or COPD symptoms. We explored bright, airy color combinations and a number of icons that exuded health and happiness before honing in on their final logo design.
With the company’s new logo and brand identity in place, we were able to begin constructing Spiras Health’s brand foundation, starting with business cards and basic marketing materials, in order to approach healthcare providers, insurance partners, COPD and asthma patients, and potential investors.
To exude an air of professionalism to its COPD patients and health insurance partners, Spiras Health needed a few basic marketing materials and “leave behinds” to ensure their patients knew exactly who to call for their COPD needs.
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